The Supplier Risk Paradox:More Data, More Noise, and How to Fix the Delivery Gap

Your risk team already has the data.

Somewhere, a dashboard is showing that a supplier’s financial health is deteriorating. A compliance flag has just been triggered. A critical risk indicator has changed.

But procurement is renewing that supplier’s contract right now — in an entirely different system, with no visibility into the risk signal.

By the time the two teams compare notes, the decision has already been made. The risk was there all along; it simply never reached the right person at the right moment.

The Supplier Risk Paradox

Today, organizations have more supplier data than ever. But when that intelligence is scattered across disconnected systems, more data can mean more noise — making it harder to identify and act on the findings that actually matter.

The solution isn’t collecting more supplier data. It’s about delivering the right intelligence to the right team, inside the tools they already use, at the moment a decision is being made.

In This Webinar, We’ll Explore How To:

  • Deliver supplier intelligence where it matters most — getting the right insights to the right team at the right time, in a format they can immediately act on.
  • Prioritize quality over quantity — focusing on actionable intelligence to uncover blind spots that can easily get buried in a “more data” approach.
  • Bridge the delivery gap in practice — from AI-generated risk reports to direct intelligence feeds into Salesforce (SFDC), ERP, and SCRM systems.
  • Turn risk signals into action — connecting intelligence with the workflows and decisions that shape supplier relationships.

Join us to explore how organizations can move beyond simply collecting supplier intelligence — and start delivering it where and when it can make a difference.

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Speakers

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Brian Mackerer

VP Sales

Craft.co

speaker bios

Brian Mackerer joined Craft in 2020 after spending more than 15 years at Dun & Bradstreet, where he led strategic teams in the High Technology Vertical, overseeing key accounts such as Apple, Google, and Microsoft. Since joining Craft, Brian has played a pivotal role in leading various go-to-market functions and partnerships, notably with Deloitte and the U.S. Department of Defense. He leads the GTM team as VP, Global Sales.